{"product_id":"ava-presley-ava-42540-dress","title":"Long Prom Dress: Ava Presley 42540","description":"\u003cp\u003eDelight in the Ava Presley 42540, a strapless prom dress that looks like a garden in full bloom at the hem. Blooms gather along the bottom of this designer prom ball gown and fade into tiny scattered flowers higher up the skirt. Small beads dot the pleated bodice, which meets the full skirt at a dropped waist. Plenty of volume under the skirt gives this ball gown a classic, princess shape that sways when you walk. 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